Today businesses face fierce competition. To achieve operational excellence, businesses need to focus all their synergies in the core product. On the other hand, digital marketing needs have become complicated. Today businesses need to funnel consumers from multiple platforms. Brands need to be aggressive on the web and mobile. This calls for hiring specialized agencies to handle micro-projects. This is what is known as outsourcing. Outsourcing specialized projects to a marketing firm work well. This way the companies can focus on the core product. The marketing firm on the other hand can focus on what they are best at. This unique arrangement has helped many businesses grow tremendously huge. I am listing down some digital marketing processes that perform better if outsourced to a marketing firm.