Before 2022 ends, global e-commerce will surpass the 4.5 trillion dollar mark in sales, and it is predicted that it will double by 2025. Actually, 91% of the 590.7 million European population are internet users, and 75% of them are active e-shoppers. Historically, more than 50% of businesses fail during the first five years, and post-pandemic, this figure will increase. The European Commission attributes business failure primarily to poor marketing that attracts insufficient customers. Therefore, optimizing your digital interfaces and building a strong online presence is critical for your business and brand survival. Moreover, boosting your income, expanding brand awareness, and popularizing your brand are some of the main reasons to emphasis, why you must hiring a digital marketing agency ASAP.
What Is a Digital Marketing Agency?
A digital marketing agency is a company that specializes in advertising and marketing, centering its strategies on digital interfaces and platforms. In general, a digital marketing agency uses the internet and social networks to connect your brand with potential clients. To clarify, the agency can promote personal images, names, influencers, products, brands, businesses, services, or any tangible or intangible asset.
In other words, a digital marketing agency is similar to a traditional marketing agency, but it uses the internet, smartphones, and social networks to grow your image and business.
Learn How a Digital Marketing Agency Can Help Your Business Grow and Increase Revenue.
Remarkably, more than 1.9 billion websites exist, and 9.1 million are online retailers. Thus, no matter how good your product is, it must stand out on digital platforms to reach its full potential. Without a doubt, the agency can increase your client acquisition and revenue while it builds a community of loyal customers.
The Benefits of Hiring an Agency:
- The agency staff review your business, brands, personal image, mission, values, and philosophy to understand your expectations. Afterwards, following your desires, the agency builds or improves your brand identity, making it more appealing to the public.
- The agency will fix or create one if you don’t have an online site, the most adequate website, applications, and social network profiles to attract new customers.
- Based on your products and industry, the agency will identify its demographic target. The agency researches who is the most receptive audience for your products and develops strategies to make your audience grow.
- The agency will create a databank collecting, researching, and identifying market trends and competitors’ products to keep your business current. Therefore, you can anticipate what your clients are buying and will need shortly, facilitating restocking.
- The digital marketing agency designs several strategies to make your business grow and presents them to you for your approval. Afterwards, it deploys them and monitors the results and public response to each content and post.
- Each deployed strategy offers daily and hourly measurable results, allowing for campaign fine-tuning. Every suggested technique has proved to be effective and provided the highest Return on Investment or Return on Advertising Spend.
Stop guessing and wasting money. We can help you grow your business and ensure its success.